Competitors

Competitor Intelligence

Deep AI-powered competitive analysis, threat monitoring & counter-strategy engine

+8%

6

Competitors Tracked

+22%

31

High Threat Signals

+15%

$2.8B

Total Market Intel

-12%

23

Active Threat Alerts

Nike

Sportswear

high

Market Share

28%

Ad Spend

$42M

Sentiment

72%

Campaigns

34

⚡ Launched AI-generated athlete campaigns, up 34% YoY spend

Meta
YouTube
TikTok

Adidas

Sportswear

high

Market Share

22%

Ad Spend

$38M

Sentiment

65%

Campaigns

28

⚡ Entered Indian D2C market with 30% price cut on key SKUs

Meta
Google
YouTube

Puma

Sportswear

moderate

Market Share

12%

Ad Spend

$18M

Sentiment

58%

Campaigns

15

⚡ Doubled TikTok spend targeting Gen-Z creators

Instagram
TikTok

Under Armour

Sportswear

moderate

Market Share

8%

Ad Spend

$12M

Sentiment

51%

Campaigns

12

⚡ Focused on performance athlete segment, exited fashion

YouTube
Google

New Balance

Sportswear

low

Market Share

6%

Ad Spend

$8M

Sentiment

68%

Campaigns

8

⚡ Collaborations with streetwear brands driving viral moments

Instagram
Meta

ASICS

Sportswear

low

Market Share

5%

Ad Spend

$5M

Sentiment

62%

Campaigns

6

⚡ Expanded into mental wellness messaging with 'Sound Mind Sound Body'

Google
YouTube

Intelligence Alerts

3

Nike Ad Spend Spike Detected

Nike increased digital ad spend by 34% in APAC — triggers configured threshold of +20%

Nike
Asia Pacific3m ago

Sentiment Drop: Samsung India

Samsung India sentiment dropped 8 points to 61% following product recall reports — below threshold

Samsung
India15m ago

Trend Opportunity: Sustainable Fashion

Sustainable fashion trend up 42% in search volume. Early mover advantage window open.

Global32m ago

Competitor Campaign Launch Detected

Adidas launched new campaign targeting India's 18-30 segment across Meta and YouTube.

Adidas
India1h ago

Retail Demand Spike: Electronics

Electronics category demand index reached 94 in India — 22% above seasonal average.

India2h ago

Brand Mention Crisis Risk

Negative narrative around supply chain practices gaining momentum on Reddit and X.

H&M
Europe4h ago